11 . 01 . 15
What have you resolved to do in 2015? If you struggled for ideas and had no answer when your colleagues asked you what your new year’s resolution was when you returned to work last week, then may we suggest one for you? Beach litter – in particular the plastic pollution that washes up on our shorelines – is a huge problem and one that isn’t going away in a hurry as each high tide carries yet more onto the sand. Picking up some of this litter on your way back up the beach after a surf (or taking a few minutes to go back with a bag after you’ve changed out of your wetsuit to remove some) is a thoroughly worthwhile thing to do. Martin Dorey does just that, as well as organising and participating in regular beach cleans, and started using the hashtag #2minutebeachclean when posting photographs of his hauls to social media following Hurricaine Hercules last year. He encouraged others to do the same and it took off, growing into a popular movement of beach lovers doing their bit to leave their beaches better than they find them. We caught up with Martin to learn a little bit more:
The #2minutebeachclean has really gained some momentum over the course of 2014 – how did it all come about?
I have been beach cleaning for years and have organized a few so it’s nothing new, rather a new take on an old subject, trying to get lots of people involved at a basic level. In about 2009 I started a not for profit called The Beach Clean Network, which was set up to put beach clean volunteers in touch with beach clean organisers around the south west. Unfortunately everyone got busy doing other stuff and it fizzled out and didn’t get the love it deserved. The idea for the 2 minutes came about this year after Hercules. I saw how much stuff got washed up and felt a bit powerless to do anything. So the idea of using my twitter followers to help sort of kicked it off. It was all about trying to mobilize many hands to make the work lighter.