His Royal Highness’ Patronage is incredible recognition of the progress and achievements that SAS has made over the last three decades to protect our ocean. The charity was founded in May 1990 in response to chronic and widespread sewage pollution of the UK coastline that meant that bathing waters were struggling to achieve the necessary health standards of the time. Today over 98% of UK beaches meet modern standards, which is an amazing success story. Becoming a registered charity in 2012, these days Surfers Against Sewage focus on a range of marine conservation issues including plastic pollution, water quality, climate change and the re-wilding of our oceans. They now mobilise over 100,000 community volunteers around the UK for their series of beach clean events and through their plastic free communities and schools initiatives. The charity’s work represents a powerful example of positive environmental activism leading to dramatic and tangible conservation success, and provides a powerful story of hope for some of the biggest issues our ocean faces today.
“We have been thrilled to work closely with His Royal Highness over the last few years, to highlight the plight of our ocean and to promote positive, sustainable solutions for a bluer future, where the ocean truly thrives again. I would like to welcome His Royal Highness as our first Patron in such an auspicious year for us where we celebrate 30 years of positive and hopeful activism that is delivering real change to protect our beaches, coastline and ocean for everyone.”
– Hugo Tagholm, SAS CEO